News & Insights

PPK & JUE at 27th CBE China Beauty Expo in Shanghai

May 15, 2023
Article available in English. For localized project information, contact the PPK team.

CBE China Beauty Expo

PPK and JUE participated in the 27th CBE China Beauty Expo in Shanghai, showcasing our newly upgraded MAYA collection alongside other pioneering packaging solutions. All refill cartridges within the MAYA range are crafted from a renewable, biodegradable cellulose pulp that decomposes completely within 90 days. The casing component utilizes a modular design that can be easily customized to fit various forms and brands.

Perfume concept selection

The launch of our interactive perfume concept drew immense interest from attendees. By pairing a custom MBTI-inspired fragrance matching system with artistically designed bottle casings, we demonstrated how personalized luxury can be achieved sustainably. “We believe that packaging should be as unique as the formulation and the user,” explained our lead designer. The concept allows brands to offer tailor-made olfactory and visual experiences, utilizing over 20 natural plant-based fragrances housed in premium, collectible casings.